Are we there yet? Top 5 strategies digital startups can learn from Google.

Two PhD students, Larry Page and Sergey Brin, planted the seeds of Google on the grounds of Stanford University. 20 years later to date, google is a household verb to search for almost any topic on the face of the earth. No one would have imagined this simple idea will evolve to be so disruptive. […]


Usability Is Queen: How To Improve The Usability Of Your Website Immediately

Improving the usability of your website will allow your site to have higher visitor retention numbers, lower bounce rates and more conversions. 1. Eliminate question marks. Do not make your users think. Make the navigation and site structure as simple and intuitive as possible. When users are on your site, they should know what to do next in the […]